Music streaming platforms offer a level of immersion and dynamism which one can scarcely ignore.
In the local context, the rise in the popularity of the Afrobeats genre and the growing renown of its flagship artists have contributed to the shift to these platforms.
Given the state of the Nigerian economy, it is also not surprising that recurring payments represent the major factor impeding permanent shifts to streaming platforms.
However, there are other key factors a prospective subscriber must consider when choosing a streaming platform for the long haul.
Ideally, a music streaming site should tick the majority of the following boxes in the books of a prospective subscriber.
User Interface
The packaging is just as important as the product. A prospective subscriber should be sufficiently drawn to the outlook and design of a music streaming platform before making a decision.
Conversely, prospective subscribers should also ensure that they can navigate their desired platform with maximum ease. Overall, a strong argument can be made for the subliminal effect of music streaming platforms on one’s perception of music.
Navigating a streaming platform should also be as seamless as possible.
Subscription Models
The subscription models of music streaming platforms primarily serve to address affordability concerns.
It goes without saying that most people would opt for the least expensive subscription plan. However, a prospective subscriber needs to assess multiple streaming platforms to see which offers the best value for money.
Bank compatibility is equally crucial in this regard. There are certain bank cards which do not work with some streaming platforms. One must thus make the necessary inquiries and procure a domiciliary account, if practicable.
Sound Quality
For some, sound quality is the most important consideration in the choice of a streaming platform.
Given that there are music streaming platforms which have objectively better sound quality than others, a prospective subscriber need not settle for less. Consumers disposed to sound quality should also be prepared to incur higher data costs.
Recommendations and Playlists
The desire to try out new things extends to music. A good number of music enthusiasts gravitate to music streaming platforms with diverse and well-curated playlists.
In essence, a prospective subscriber with a keen interest in discovering new artists and sounds should gauge the recommendations and playlists of multiple platforms.
Shuffling
While this may objectively be the least important factor, a good number of people tend to be turned off by a streaming platform’s perceived poor shuffling.
Once again, a consumer should do well to compare multiple streaming platforms in determining which appears to have the best shuffling algorithm.
