PalmPay, a leading mobile banking platform, has launched a series of Corporate Social Responsibility (CSR) programs across Kano and Kaduna, aimed at expanding financial inclusion in Nigeria.
The initiative, dubbed “Passing the Baton,” represents PalmPay’s commitment to empowering individuals and businesses with the knowledge and resources needed to achieve financial independence and drive economic empowerment. This bold move seeks to bridge the opportunity gap in the North by providing financial literacy training and micro-business branding support to 5,000 women-owned businesses in Kano and Kaduna.
The “Passing the Baton” initiative is a testament to PalmPay’s dedication to inclusive development and economic empowerment, particularly in underserved regions.
According to Chika Nwosu, Managing Director of PalmPay, “At PalmPay, we believe that real financial inclusion must be far-reaching and cover the grassroots.” The CSR program focuses on supporting gender equity by equipping women with the knowledge, tools, and visibility they need to thrive as entrepreneurs in their communities.
Through this initiative, beneficiaries will receive a range of benefits, including free health insurance, hands-on training workshops, enhanced store branding to boost visibility, and branded merchandise to strengthen their business presence. The initiative is part of PalmPay’s broader strategy to extend its innovative solutions, expand its footprint in Northern Nigeria, and build sustainable partnerships with local stakeholders for long-term impact.
The initiative has received commendation from community stakeholders and has been endorsed by His Royal Highness, the Emir of Kano, Dr. Muhammadu Sanusi II, who has called on other stakeholders to join forces with PalmPay in ensuring the North benefits fully from the growing digital economy.
As PalmPay continues to scale across Nigeria, the company remains committed to bridging the financial inclusion gap and empowering underserved groups, particularly women and youth, through its innovative solutions and impact initiatives. The initiative aims to serve as a model for similar projects across other northern states, further solidifying PalmPay’s commitment to driving positive change in the region.
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